A business plan outlines the strategy for your business and how you will achieve your goals.

It should demonstrate a clear understanding of your market and how you expect your business to perform, typically over the next three years.

Once written, your business plan will become your benchmark to measure the performance of your business against your objectives.

If you are intending to raise capital or secure investment your business plan, together with a clear financial forecast will be essential to demonstrate the validity of both your team and your business model.